In the third in a series of exclusive features designed to showcase the best in global menswear, we are very excited to reveal the new collaboration between the Paris based label AMI and matchesfashion.com, one of our favourite online retailers.
Founded by artistic director Alexandre Mattiussi, AMI has emerged as a cornerstone of French contemporary menswear in recent years. The label specialises in casual, chic separates that epitomise off-duty Parisian dressing – for this collaboration Alexandre has designed ten pieces that resonate with this aesthetic, whilst taking inspiration from sport and streetwear.
The ‘Matches’ guy is someone very aware of style, of quality and of ‘cool'. I wanted to create a capsule that would embody these three things so that it represented both MATCHESFASHION.COM and AMI. Although I didn’t want to feel like the styles when put together were too overthought: for me it always has to look casual, effortless, spontaneous. Like the guy walking in the street that has something really chic and cool about him. It’s that 'something’ I’m looking to capture when I design.’ Alexandre Mattiussi, Founder & Artistic Director, AMI
Highlights from the collection include soft cotton trench coats, v neck jumpers and the brands signature pleated trousers, additionally, t-shirts, striped shirts and knitwear feature the embroidered ‘AMI de Coeur’ signature. Exclusive styles featuring ‘AMI de Coeur’ encompass the authentic, youthful nature at the heart of the brand and further styles include Bermuda shorts in technical wool, slim fit denim jeans and white panelled sneakers in light summer colours of white, beige and sky blue complementing the summer months we have been looking forward to for so long.
www.matchesfashion.com
http://www.matchesfashion.com/mens/exclusive-collaborations/ami
http://www.matchesfashion.com/mens/exclusive-collaborations/ami
http://www.matchesfashion.com/mens/exclusive-collaborations/ami