COLE HAAN’S AMERICAN VISION OF ELEGANT INNOVATION LAUNCHES AT SELFRIDGES
The essentials of any stylish male's wardrobe start with good quality footwear and iconic shoemaker Cole Haan’s reinterpretation of contemporary and classic men’s footwear silhouettes are now available in the UK at Selfridges, with a style that is distinctively American.
The US based shoe brand founded in 1928 was the vision of two men, Trafton Cole and Eddie Haan, who set out to deliver beautiful crafted products. Fast-forward 88 years and this mantra remains true today with Cole Haan’s groundbreaking reinvention of the dress shoe and sneaker unites traditional craft with modern engineering. Each innovation working harmoniously with the next to create flexibility and comfort based on featherweight construction methods.
Craft, style and engineering combine to deliver Cole Haan’s operating system for footwear, Grand.ØS. The Grand.ØS family of innovative footwear delivers four major benefits: greater flexibility, reduced weight, increased cushioning and breathability.
The ultra-light GrandPrø Tennis shoe is a vintage-inspired sneaker, updated with a thoroughly modern operating system. What it lacks in weight, it makes up for in style, GrandPrø Tennis shoe weighs less than a third of the average leather court shoe, weighing-in at 8.8 ounces.
Utilizing proprietary Grand.ØS technology, GrandPrø Tennis delivers an innovative spin on a classic silhouette. Grand.ØS is an operating system designed to drastically reduce weight, mimic the foot’s natural flexibility, offer dynamic breathability and provide responsive cushioning for maximum comfort.
Øriginal Grand, £175
Crafted in rich leather and completed with a premium burnished finish and baroque accents, this progressive wingtip brogue is one of the most lightweight classic-inspired shoes around. Cushioned with Cole Haan’s proprietary Grand.ØS technology for ultimate comfort, the ØriginalGrand looks as amazing with a sharply tailored suit as it does with a pair of selvedge-edge denims.
The ZerøGrand Stitchlite Oxford, ZerøGrand Wingtip Oxford brogue and ZerøGrand Chukka are the pinnacle expressions of the Grand.ØS system.
ZerøGrand features Grand.ØS, Cole Haan’s proprietary design platform which combines engineered insoles and outsoles with liners and uppers that move with each step. Grand.ØS replaces the heavy steel shanks traditionally used for support with a unique cushioning compound that is stronger, more flexible and longer lasting, reducing the overall weight and slimming down the shoe’s outsole.
Launched in July of 2016, the 2.ZerøGrand is an evolution of Cole Haan’s ZerøGrand technology. Designed to mimic the natural motion of the human foot, the 2.ZerøGrand delivers a level of flexibility and cushioning that rivals top-of-the-line running shoes. An anatomically contoured Grand.ØS energy foam foot-bed cradles the foot for superior weight distribution and cushioning, while airflow channels and moisture-wicking materials assist in keeping feet comfortable.
One of the members of the 2.ZERØGRAND family are these Laser Wingtip Oxford shoes which is a modern take on timeless Oxford shoe. The style is a next-generation Oxford that integrates craftsmanship with athletic innovations to provide the ultimate comfort without compromising on style.
For more information www.selfridges.com