One of the UK's most successful menswear labels has launched new video to celebrate the launch of the new Autumn/Winter menswear collection.
Luke, the menswear label started by St.Martins graduate Luke Roper has been supplying some of the best independent stores around the country since 2001. Famous for its modern, masculine, sportswear inspired collections with just the right amount of attitude, the Birmingham based menswear label has created a new online video called 'No Smoke Without Fire.'
The Autumn/Winter collection sees the brand embracing a new direction combining new innovative fabrics with modern outerwear, velour tracksuits, embroidered sweats and denim with an updated version of the styles that you would expect from one of the UK's best menswear labels. A highlight from the collection include the 'Billy Biggles' bomber jacket complete with military style fur collar and lightweight jackets ideal for the colder months.
The denim offering has progressed with the introduction of new styles including ‘Buddy’, which features a zip ankle for a slim silhouette. and continues styles such as Vacuum and Freddie are refreshed with rips and new washes of greys and blacks, as well as red and mushroom options.
Suede Chelsea boots and leather brogue boots take the footwear to a sophisticated level, complimenting the sleek design features throughout the trainers, including rose gold zips and hidden eyelets on ‘Robshaw’.
For more information luke1977.com