Ace and Tate - The Exciting Dutch Optical Label Partners With London Store.
OTHER/shop is one of London’s leading fashion store's and home to the eponymous OTHER brand. A personally curated selection of brands which are linked by a combination of attention to detail, quality and craftsmanship. They pride themselves on the knowledge and level of service offered and most importantly, the community built around the store.
This month contemporary Amsterdam-based eyewear brand Ace & Tate are collaborating with OTHER/shop, launching Ace & Tate frames into the heart of Soho and London for the very first time. Two signature sunglasses styles, the Monty Chestnut Tortoise and the Allen Butterscotch, will be introduced both in-store and online at other-shop.com.
“For Ace & Tate’s first foray into London, we wanted to work with someone whose approach to style and creativity reflected our own and we’re thrilled to havean opportunity to partner with such a forward-thinking shop like Other. Kristofer Crockett, Head of Brand Marketing, Ace & Tate
The Monty is a classic circular frame with a refreshing and modern appeal whilst the Allen exudes a strong and sturdy look, contemporary and classic at the same time with a quality built to last.
“We were super excited about the opportunity to launch Ace & Tate to the UK market, as we feel the brand has a fresh approach to creating a brand in line with our ethos. The creative process has been simple and like minded which underlines how compatible we are as brands”
Matthew Murphy, Co-Founder, OTHER/shop
OTHER/shop, 3 Berwick Street, London W1F 0DR